What property businesses in India need
Builders and developers need a lead pipeline that does not leak: enquiries from portals, walk-ins, brokers and hoardings, assigned, followed up and converted into site visits and bookings. Behind that sits unit inventory (which flats are available, held, booked or sold), construction-linked payment schedules, demand letters, receipts and a customer portal where a buyer can see their own ledger and documents.
Brokers and channel partners need listings, matching, site visit scheduling, commission tracking and a way to share a property on WhatsApp in ten seconds. Property managers and housing societies need maintenance billing, complaint tracking, visitor and staff management, notices and accounts the committee can audit. Rental businesses need agreements, rent collection, reminders and deposits.
Most of this is currently handled in spreadsheets, group chats and a CRM someone stopped updating. The software that works is the one that removes double entry rather than adding a screen to fill.
The hard parts
- RERA record keeping. Registered projects must publish and update disclosures, and buyers can check them. Software helps keep unit status, collections and progress records ready for those filings; the registration and filings themselves remain the developer's responsibility and we do not certify compliance.
- GST and stamp duty. GST treatment differs between under-construction and completed units and by category; stamp duty and registration are state matters. The payment schedule engine must model these as your CA and legal team define them.
- Lead quality and duplication. The same buyer arrives through three portals and two brokers. De-duplication, source attribution and fair broker credit are where CRM projects succeed or fail.
- Broker adoption. A CRM that brokers refuse to update is a spreadsheet with a login screen. Mobile-first, WhatsApp-integrated and two-tap logging is the minimum.
- Virtual tours on Indian networks. 360-degree photos and 3D walkthroughs are heavy. They need progressive loading and compressed assets to work on a buyer's phone over 4G.
- Documents and signatures. Allotment letters, agreements, NOCs and possession letters need versioning, controlled access and, where used, e-signatures through a licensed provider under the IT Act framework.
- Languages and devices. Buyers, brokers and society members in Vidarbha expect Marathi and Hindi, on ordinary Android phones.
What we build
- Property portals and project websites with search, listings, enquiry capture and SEO built in.
- Lead and booking CRM: sources, assignment, follow-ups, site visit scheduling, broker credit and conversion reports.
- Unit inventory and booking with hold timers, pricing rules, parking and amenity add-ons.
- Payment schedule engines for construction-linked and time-linked plans, demand letters, receipts, UPI and bank payments and buyer ledgers.
- Customer portals and apps where buyers see progress photos, payments, documents and raise requests.
- Virtual tours and 360-degree walkthroughs integrated into listings and share links.
- Document management with versions, access control, expiry reminders and e-signature integration.
- Society and property management: maintenance billing, complaints, visitor management, notices and accounts.
- Rental management: agreements, rent reminders, collections and deposit tracking.
A typical stack
Next.js for portals, because search visibility matters and server rendering helps; NestJS on the API; PostgreSQL for units, ledgers and documents metadata; S3-compatible storage for files and tour assets behind a CDN. Broker and buyer apps are React Native. WhatsApp Business API handles notifications and share links. Maps come from Google Maps or MapmyIndia depending on coverage and cost. Virtual tours use web-based 360 viewers with progressive loading.
| Business | Usually starts with | Typical budget as a rough guide |
|---|---|---|
| Builder or developer | Lead CRM plus unit inventory and payment schedules | ₹4–15 lakh |
| Broker or channel partner | Listings, matching and WhatsApp sharing app | ₹2–6 lakh |
| Society or property manager | Billing, complaints and visitor management | ₹2–5 lakh |
The real figure depends on the number of projects, integrations with accounts and portals, and how much of the buyer journey you want online.
Related work
We have not yet published a real-estate case study, and we would rather say that than stretch another project to fit. The closest relevant work is our hotel management module StayRight and billing in RightSutra, which share the inventory, booking and ledger patterns a builder's system needs, and our client CRM and workflow builds under custom software. We can walk through these with you.
Talk to us
If you are a builder, broker or property manager whose leads, units, payments and documents live in too many places, tell us what you are working with. We scope this work under web development, custom software development and, for portals that need to be found, digital marketing and SEO.
